Florin Talpe, Founder & CEO, BitdefenderFlorin Talpe, Founder & CEO
It's a paradoxical situation of sorts. Today businesses across the board must move toward a "digital centre" meaning anything that can be digitized, will be digitized. While this is certainly a move toward efficiency, it also renders a business more vulnerable. With data heists, espionage, ransomware, malicious scripts, information leaks and more organizations are constantly battling cyber crimes, which are getting more sophisticated by the day. Estimates by Juniper Research reveal that cybercriminals will steal an estimated 33 billion records in 2023! Given the odds, organizations that extract personal or sensitive information from their customers upon the promise that the highest level of security is being maintained must live up to that expectation.

In such times, helping organizations ace their cybersecurity game is Romania-based Bitdefender. From IoT and data centres to endpoints and hybrid infrastructures, Bitdefender plays a transformational role in how security is consumed, deployed, and managed. With a global security delivery infrastructure that protects over 500 million systems worldwide, today Bitdefender is truly an industry leader in cybersecurity technology. Recognized in the industry, respected by vendors, and evangelized by customers, Bitdefender extends its services across the board to government organizations, large enterprises, SMEs and private individuals across more than 150 countries.

"Bitdefender’s future roadmap and goal is pretty simple: to provide excellent protection in the often dangerous and rapidly growing new world of the internet"

Behind the company’s immense growth is Bitdefender CEO, Florin Talpes, a visionary entrepreneur and an expert in high-tech security businesses. Under Talpes' leadership his brainchild Bitdefender is today the provider-of-choice, used in over 38 per cent of the world’s security solutions.

Robust Security One Can Rely On

From state-of-the-art endpoint and data centre security to anti-ransomware solutions, Bitdefender offers a plethora of security solutions for both SMBs and large enterprises. The company's approach to protecting data consists of a four-step journey: identifying the data stored and processed, evaluating the risks that data is exposed to, setting procedurals and technical controls to mitigate risks, and enhancing visibility and ability to detect and respond to incidents.
When it comes to endpoint protection, the company offers a layered, next-gen architecture that delivers prevention, detection, remediation, and visibility in a single modular platform. Their GravityZone suite of solutions that comprises products such as GravityZone Ultra Security and GravityZone Enterprise Security protects enterprises against even the most elusive cyber threats. On implementing GravityZone the network administrator at a leading sponsor of motorsports entertainment said, "We’ve reduced the time spent on responding to cyber attacks by nearly 94 per cent. That means we have time to work on projects that more directly help the business." To detect advanced attacks in the network in real-time, the company applies cloud threat intelligence, machine learning and behaviour analytics to network traffic. The Bitdefender cloud threat intelligence consists of 500 million sensors globally to detect threats for all entities, managed or unmanaged, for encrypted or un-encrypted network traffic. The latest addition in the company’s superior product portfolio is the Bitdefender Sandbox Analyzer, a next-gen sandbox security solution that offers unmatched detection and reporting capabilities and enhances an organization’s posture against advanced, sophisticated attacks that try to penetrate through a network.

With a global security delivery infrastructure that protects over 500 million systems worldwide, today Bitdefender is truly an industry leader

Today, in the era of big data reign, the manner in which information is stored and processed has undergone phenomenal change. Modern workloads are stored in the software-defined datacentre (SDDC) and protecting that data centre should be an organization's top priority as a single breach can bring large business empires to a crippling halt. Here too, the GravityZone Security for Storage is the perfect choice for organizations as it uses machine learning, cloud lookup and other antimalware technologies to deliver unmatched real-time protection for ICAP-compatible network storage and file-sharing systems. As an adaptive layered security solution, Bitdefender GravityZone provides multiple anti-ransomware capabilities, having all its layers work together for prevention, detection and remediation. Overall, the Bitdefender GravityZone helps organizations extract maximum value from their SDDC deployments. The solution maintains agility via security automation, improves operational efficiency, and above all is universally compatible with major SDDC technologies such as AWS, VMware, Nutanix. For example, Bitdefender GravityZone Security for Virtualized Environments (SVE) easily integrates with VMware NSX-T Data Centre to deliver layered security. Through this integration, organizations can expect better protection against advanced threats with HyperDetect tunable machine learning, greater operational efficiency and agility via native NSX and VMware vCentre integration, and higher infrastructure ROI due to increased consolidation ratios and faster performance.
Transformative Security Technologies

Another cutting-edge solution offered by the company for data centre security is the Bitdefender Hypervisor Introspection (HVI). Created in partnership with Citrix, HVI uniquely fortifies datacentre infrastructure against zero-day, kernel-level exploits and other advanced targeted attack techniques through live memory introspection at the hypervisor level. HVI adds a unique security layer to GravityZone to protect against advanced persistent threats like EternalBlue by scanning raw in-guest memory directly from the hypervisor level, without the need of an agent.

To better highlight GravityZone's tremendous potential, the case study where the IT department of Denmark municipal government reached out to Bitdefender for the simplicity and reliability of their solutions is the perfect example. The IT department was in charge of several services from school administration, road maintenance, retirement homes, waste collection, and more. After learning about GravityZone at a VMware User Group Meeting, the client signed up for a Proof of Concept (POC) with Bitdefender and as expected they passed the client's expectations with flying colours. The server manager at the client end was so impressed that they wanted to push GravityZone into production even before the expiration of the licenses with their previous security vendor. The decision to proceed with Bitdefender was mainly due to its fast solutions deployment, ease-of-use, as well as quick troubleshooting and support services.

All of Bitdefender’s services and solutions are underpinned by professional support, which includes renewals and upgrades. Bitdefender’s premium support services provide quick response to any attack, as well as include proactive advice from experts. As a result, organizations benefit from optimal security configuration and maximum protection of security systems.

Also, for the maximum benefit of clients, Bitdefender has a robust partner program and technology alliances with industry giants such as Amazon, Microsoft, and Citrix. The company works in tandem with several technology and service providers as well as resellers. Recently, Bitdefender updated its partnership program bringing varying levels of access to marketing development funds and dedicated operational and business support and access to Bitdefender’s expert team of technical account managers.

Moving forward, the worldwide big data market is projected to grow from $42 billion in 2018 to $103 billion in 2027. This only indicates that cybersecurity defence systems need to become more sophisticated in order to cope with huge amounts of data. Having catered to the market against security threats for close to two decades, Bitdefender’s future roadmap and goal is pretty simple: to provide excellent protection in the often dangerous and rapidly growing new world of the internet.
- Ben Jackson
    June 10, 2019

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